Whoa. Think of all the work in this ad.

This little two-minute ad is not so little! What do you think?

6 comments

  1. It was super high quality and impressive in all aspects. I especially liked the unique shots that they used. It was, however, slightly underwhelming that it was for a beer

  2. The special effects were really impressive, and the guy voicing the handful of soil had a dramatic and cool voice. The ad had good pacing, and I almost never felt like it was dragging on too long. However, I do think that it could have been clearer that the ad was about beer, as I didn’t know what the product was until the very end of the ad when they explicitly said it. When they did reveal what the ad was about, I immediately felt like the whole ad became kind of cheesy – as they were really over-glorifying what was, in reality, just a beer.

  3. This was a lot of work to put into an ad and there was a lot going on, but it definitely made it memorable. There was so much detail and the editing as well as the setting and movement was really engaging.

  4. Alex Boesch · · Reply

    I enjoyed the pacing of this ad. I did not think that it went too quickly or slowly, and it felt comfortable for the viewer to watch. I especially liked the attention to detail for the visuals of the ad.

  5. I really liked the attention to detail, and I was very engaged during the entire ad. I especially liked the scene where they showed the animated dirt talking, and the scene where they cut to different locations quickly.

  6. Alec Jabal · · Reply

    I think the amount of effort put into the add really came through. As your watching you thing about all the little details which are very impressive.

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